Based on the fundamental principles of the methodology of scientific knowledge and civil law, the essence of the multiplication of digital objects of civil turnover is analyzed. The features of the relationship between the content, form and material carrier of objects that are ideal by their nature in the context of digitalization are revealed. The prerequisites and legal consequences of the transformation of the objective form and the changeability of the material carriers of new digital objects are considered. The trends in the development of civil turnover in the context of the transformation of digital objects are analyzed. Gaps in the regulation of relations with documented information are being identified. The need for the development and regulatory consolidation of new norms for the alienation of documented information about digital objects is substantiated. A conclusion is made about the advisability of creating a legal mechanism for the protection of digital objects.