The article briefly characterizes the trends in book design caused by the influence of the dynamics of the digital world: the involvement of artists with an established fan base on the Internet in creating illustrations, the use of generative neural network, and additional decoration of book products. The rules for marking publications on the cover are considered, depending on their content. Examples of court cases related to copyright infringement during the development of book cover design are given, conclusions are drawn about the characteristic mistakes of copyright holders and persons infringing on other people's intellectual property.